Hello! dear readers in this blog we have talked about some of the Best cricket broadcasters in India and what makes them the best of the best. the biggest reason behind the popularity of cricket is cricket broadcasting as it distributes the entire Converge of a match worldwide and expands the reach of cricket amongst people. As our technology has evolved in the last two decades, the entire broadcasting industry has been Revolutionized.
Star Sports Network
Star India has launched Serval sports channels under the sports Genre such as star sports 1, star sports 2, star sports Hindi, Star Sports select Etc. Earlier, ESPN and Star India Launched the “star cricket” channel Specifically for cricket Viewers. this channel was renamed star sports 3 after the Separation of star India and ESPN in 2013. After that, star India seriously took some Initiatives to expand its reach in the Indian Subcontinent that’s why they Introduced serval sports channels under the star sports banner and started providing live coverage in multiple languages such as Hindi, Malayalam, Tamil, and other regional Languages.
This is not only the case, star India even invested a Whopping 16,000 crore Indian rupees for broadcasting rights of the Indian Premier League in 2017 for 5 years. by winning the bid for broadcasting rights of the IPL, Domestic series, and all the major ICC events and it has created the monopoly of star sports in the Indian cricket broadcasting industry. star India has stopped investing in most Foreign series such as the ashes and other bilateral series. star now only focuses on the matches which can generate a good amount of revenue for them and for that, they are covering matches that get the most audience.
Sony Sports Network is currently the second most popular sports network in India. Earlier Sony had the rights to the IPL for 10 years and they made a lot of money from it. Later, Sony started investing its money in the broadcasting rights of foreign cricket boards and series such as cricket Australia, Sri Lankan cricket board, etc. Sony even launched several sports channels under the banner of Sony ESPN and TEN after their contract with TEN and ESPN. Despite that sony doesn’t have a better broadcasting experience as compared to star sports. We all have seen the scorecard graphics of Sony since the beginning of the IPL. The quality of their graphics has not been changed much and is not user/viewer-friendly. However, Sony is still in the top 2 as there is no other competitor left.